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Unique Now Available on Microsoft AppSource


Zurich, Switzerland, September 14, 2022 - Unique, the AI-driven sales intelligence platform, today announced that the company has achieved official IP Microsoft Co-Sell Ready status. The Unique sales platform is now available in the Microsoft AppSource.

By securing Co-Sell Ready status, Unique has been selected by Microsoft for joint sales and support with Microsoft sales teams.
Microsoft customers from technology, insurance, financial and professional services and other industries can integrate Unique’s sales intelligence platform that leverages conversational AI to help sales teams close more deals. In addition, the platform helps solve one of the biggest challenges for companies: producing an accurate revenue forecast. Unique’s platform produces highly accurate revenue forecasts by automating the entire sales process, which ensures that the forecast reflects the latest sales data insights.
Microsoft customers will enjoy a seamless experience with their other Microsoft partner applications. The Unique sales platform is integrated on the same technology stack, which allows customers to access the same data across all partner applications.

Unique AG has achieved official IP Microsoft co-sell ready status, opening the door to joint sales and support with Microsoft sales teams.

Craig Blumberg, Global Partner Manager & UK Director of Unique, said, “We are thrilled to be collaborating with the Microsoft sales team to help organizations across all industries use the power of conversational AI to augment their sales force so they can build better customer relationships and close more deals."
Lars Mangelsdorf, co-founder and Chief Customer Officer of Yokoy, the Zurich-based spend management fintech, said, “Our team uses Microsoft Teams and the integration of Unique with our sales processes has been seamless and highly automated. Our team gets strong feedback on their client interactions, and because the sales process is automated, they are freed to better focus on their relationships with customers. The automation has also enabled the relevant data to be captured immediately to produce the most up-to-date forecasts.”


Toby Bowers, General Manager, Business Applications Group, Microsoft Corp., said, “We’re happy to welcome Unique AG to Microsoft AppSource, which gives our customers access to the best solutions available from our extensive partner ecosystem. Microsoft AppSource offers partner solutions such as Unique from Unique AG to help customers meet their needs faster.”


How Unique works


Unique has built an AI-driven sales intelligence platform that delivers value to both the seller and buyer to move both businesses forward:

  • For sales teams:Unique leverages AI to record and analyze sales conversations in over 12 languages to deliver real-time insights and coaching to sales teams. This improves their decision-making and focus and it helps them win more deals and build long-lasting customer partnerships. In addition, automation cuts down on the team’s administrative tasks, allowing them to focus on customer relations.

  • For sales leaders:Unique's AI platform solves the challenge of the revenue gap by automating your entire sales process and predicting your forecasts in a reliable way thus continuing to work while you are not. This automation ensures that the latest, most accurate data is used to create revenue forecasts, closing the gap on one of sales biggest challenges. In addition, Unique significantly reduces the time to train salespeople, which leads to an improvement in the team’s performance.
  • For customers:Unique captures the most important, key moments of the sales video call, which are securely shared in a “Deal Room” in one place that buyers can refer back to and share for a more transparent, seamless buying experience.

Written by

Lea Bachmann