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Revolutionizing Financial Services with AI: Insights from Unique's CEO

As technology continues to advance at an unprecedented speed, it is no surprise that the financial services industry is looking for ways to leverage emerging technologies to stay ahead of the competition. 


One such technology that is making waves in the industry is Artificial Intelligence, and more precisely GPT (Generative Pre-trained Transformer) technology. These technologies are enabling companies to automate mundane tasks, better understand their clients, and provide better advice.


One company that is leading the way in the use of these technologies is Unique. Unique is a platform that leverages generative AI and GPT to help financial services companies better understand their clients and automate tedious tasks. 


In this interview, Manuel Grenacher, CEO, and co-founder of Unique, discusses how the platform works, how it can transform the financial services industry, and what the future of the industry could look like with the advent of generative AI.


Here's how it went:


How does Unique leverage OpenAI’s GPT technologies?


Unique integrates and combines conversation data with GPT models to give a ChatGPT experience, allowing users to query and prompt whatever they want from conversations with clients. It also helps to better understand topics of conversations, such as pain points and wishes, and to generate summaries, follow up emails, and to-do lists.

How can Unique transform the financial services industry?


Unique can help to better understand clients by recording them on different channels, such as phone calls and team meetings, and using generative AI to summarize conversations and generate next steps. It can also help to query and prompt conversations with clients, and replace the need to fill out fields in CRM systems. This allows financial services companies to save time and provide better advice to their clients. By using generative AI and ChatGPT, financial services companies can get a better understanding of their clients' needs and provide more accurate advice. This enables them to stay ahead of the competition.

Could Unique and similar platforms eventually completely replace CRMs?


RM systems have long been a source of frustration for many businesses, as they require a significant amount of time and effort to set up and maintain. Unique and similar platforms are beginning to offer a more efficient and effective alternative to traditional CRM systems. Generative AI and GPT-3 are being used to automate the process of summarizing conversations, understanding customer needs, and creating follow-up emails. This technology is allowing businesses to save time and money, while providing a better customer experience. As more businesses adopt these technologies, it is likely that CRM systems will become obsolete.


What do you envision as the future of Unique?


I predict that software will become a real assistant to people in their daily lives, providing them with instant value without having to spend time filling out fields and adding fields. It will be more user-friendly and enjoyable to use, and will help to release time for relationship managers to give better advice and do better research.


Are old-fashioned industries like finance and insurance ready for this change?


Absolutely. The financial sector has the opportunity to over-jump the need to invest in CRM systems and go directly into a system that brings added value from day one. They can draw tremendous value from new technologies, and while the change is quite slow, you can see it happening already.


How do you personally feel about the rapid progress of AI related technologies?


I am very excited about the fast progress of generative AI, even though we’re still in the early stage of the development of AI related technologies. I believe it will bring us to a new level and provide us with a kind of autopilot that will help us with many things and I believe that this change is set to happen in the next five years. 

Written by

Hanna Karbowski